Step by Step Pinterest affliate marketing guide
With over 322 million monthly active users, Pinterest represents a huge opportunity for building up a recurring revenue stream from affiliate sales of products, programs, and services.
Keep reading for tips, steps, and examples from the pros that will teach you how to create passive income from Pinterest.
Keep reading for tips, steps, and examples from the pros that will teach you how to create passive income from Pinterest.
Can You Add Affiliate Links on Pinterest?
“Pinterest is an amazing source of traffic for affiliate marketing because it can help drive visitors to your website on a daily basis,” says Latasha Peterson, Side Hustle Coach, and Pinterest Strategist. “When visitors from Pinterest click on your Pinterest pin images they will be directed to your website which can help boost affiliate sales.”
Why Pinterest Is Better Than Social Media for Passive Income?
A great affiliate marketing strategy should always prioritize long-term results. You want to set up something that will work for you in the future—so you don’t have to hustle every minute of the day.
If you want to know how to make money on Pinterest with affiliate links, you first need to understand Pinterest.
“The biggest mistake business owners make is thinking that Pinterest is social media, and it’s not. The two words that I use to describe Pinterest are ‘visual search engine’, and ‘referral traffic source,’”
How to Use Pinterest for Affiliate Marketing
Clearly, Pinterest represents an incredible opportunity for affiliate marketing. But how do you turn your passive income dreams into a reality?
As with anything passive income-related, you have to build your dream. Here’s the step-by-step process to follow.
Step 1. Sign Up as an Affiliate for a Product or Program
“A lot of my clients are affiliates for courses they have taken in the past and for different products and services they love such as their favorite email marketing platform,” says Latasha.
Consider what products you already use that you could recommend to your target audience. If you’re in B2B, you could promote business courses and software apps. If your business is B2C, you could consider becoming an Amazon affiliate or promoting personal development courses.
(At the end of this post, we present specific affiliate ideas, so keep on reading.)
Step 2. Create Content on Your Website to Promote Your Affiliate Links
Next, you need to introduce your Pinterest audience to your affiliate links. Content is the bridge. Latasha explains, “Create content specifically for the products or services that you are an affiliate for and publish this content on your website. Some examples of content are blog posts and video posts.”
For example, Latasha has this post with an affiliate link for her favorite website theme store:
Step 3. Create Multiple Pins for Each Piece of Content
“After you create a blog or video post on your website, create multiple Pinterest pin images for the posts and post the Pinterest pin images on Pinterest,” says Latasha. “This method will help showcase your content to thousands of people daily on the platform.”
While many Pinners create 3 – 10 pins per blog post, some power users create 17 pins per post! Regardless of the number you choose, one thing is certain: the more pins, the more traffic.
Here are some example pins Latasha created to promote the above-mentioned blog posts:
Step 4. Stay Consistent on Pinterest
Passive income strategies are notorious for being time-consuming and slow-moving. However, they snowball with time.
“One of the ways you can stay consistent on Pinterest is by pinning fresh new Pinterest pin images for your blog or video posts daily. This will help boost your traffic which will send visitors to the posts you created with your affiliate links,” says Latasha.
Don’t feel like you need to create a dozen pins all at once for each post. You can start with a few, and then add more as you go along. This is easier to accomplish, and better for the health of your Pinterest account too.
Step 5. Analyze Results and Take Informed Action
The analysis is a critical step for any affiliate marketing campaign. Fortunately, Pinterest Analytics is a treasure trove of information. Take a look at your top pins by link clinks (see the image below from Laura on how to filter top pins.)
Find out which of your affiliate-link containing pins is performing the best. Can you create more versions of this pin? Can you craft a similar blog post and spin off additional pins for that new concept? If Pinterest is your key traffic-driving strategy for your affiliate links, then Pinterest Analytics is where you’ll want to turn to discover which pieces of content are driving revenue for you.
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